About

WHY WE EXIST

The world is unpredictable — from natural disasters and blackouts to everyday challenges like getting stranded on the road or an unexpected injury on a family hike. Too often, people are caught off guard without the tools or knowledge they need.

Entropy Survival was created to change that. Whether you're facing a hurricane, heading into the backcountry, or just preparing for a long car journey, we make reliable preparedness simple. Our mission is to provide real gear, expert insight, and peace of mind — so you're ready for whatever comes, big or small.

Explore Our Gear

HOW WE GOT HERE

Entropy Survival began with a simple mission: to make practical preparedness easier for real people. What started as a way to help friends and family has grown into a trusted source for reliable survival gear and everyday emergency readiness.

JAN.24

The idea

The concept for Entropy Survival takes shape – if we were stuck in our safe room bunker, what gear would we need to survive for multiple days?

AUG.24

IDEA VALIDATION & TESTING

Initial emergency kits are designed & rendered. Temporary Shopify store is built. Ads are placed. Orders are placed. Voila!

FEB.25

COMPANY FORMATION

Entropy Survival, LLC is officially incorporated in Wyoming and a temporary store at Entropysurvival.com launches with a curated lineup of disaster prep & survival products

MAY.25

DEBUT KITS READy

The Safe Road Kit, The Safe Pet Kit, and The Safe Trail 'Survive All' bag are ready for sale! The Safe House Kit to follow soon in July.

What We Stand For

These values guide every decision we make, from the gear we select to the way we support our community. Preparedness is about responsibility, trust, and impact. That’s why with every purchase of our Safe House Kit , we donate 10% to Team Rubicon, a nonprofit dedicated to disaster relief.

Purpose-Driven Preparedness

We exist to help people feel more ready, not more afraid. Our mission is rooted in practical solutions that genuinely make a difference — from everyday moments to unexpected emergencies.

FUNCTION FIRST

We design and select every item for real-world use. No gimmicks, no filler — just gear that solves problems and earns its place in your pack.

CONTINUOUS IMPROVEMENT

We believe great products evolve. We test constantly, listen to feedback, and improve everything we offer to meet real needs better every day.

MEET THE TEAM

We’re outdoor lovers, problem-solvers, and planners with real-world experience in preparedness and resilience. Every kit we offer is one we’d use ourselves, because we believe in gear that works, and information that empowers.

JG

CEO

Luka

Marketing & Operations

Gunnar

Warehouse

alexa

Design

EVERYTHING YOU NEED TO BE READY

With our team’s background in wilderness survival, emergency response, and real-world problem solving, our kits and essential gear are thoughtfully designed to reflect what actually works, not what just looks good on a shelf. These are the tools we’d hand to a friend in a crisis. The same gear we keep in our cars, our homes, and our backpacks. Whether you're preparing for a disaster or planning a family trip, we’ve done the thinking so you can focus on what matters.